In this guide, we explain how Vaam integrates with SalesLoft to report various user activities. The events captured and reported to SalesLoft include opens, views, and conversions of your Vaam videos.
1. Open Event
2. View Event
3. Conversion Event
Any of this events will end up as a "Note" on the specific prospect that the video was connected to.
When a user opens a Vaam video, an open event is triggered and reported to SalesLoft. This helps you track how many times your videos are opened.
Each time a user views a Vaam video, a view event is reported to SalesLoft. This event helps in monitoring the engagement level of your videos.
When a conversion is detected from a Vaam video, a conversion event is reported to SalesLoft. This event is crucial for understanding the effectiveness of your videos in driving conversions.
This integration allows you to seamlessly track and report user engagement with your Vaam videos directly to SalesLoft. By capturing opens, views, and conversions, you gain valuable insights into how your content performs and drives engagement.
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For any questions or further assistance, please contact our support team.